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LA MARTINA EXPANDS INTO THE MIDDLE EAST

lamartina | 27 March, 2010 23:11


La Martina has made a completely new blunt and great business move with the commencement of their sole shop in the Middle East.  They have began what is being called a power centre in the Dubai Mall.  The Dubai Mall is currently the world's hugest shopping centre.  The shopping mall contains 1200+ boutiques, 12,100,000+ square ft (the metric conversion of 1.12 km2).  A outlet here is an important foothold in the Middle Orient business region.  As is again corroborated by the words of the CEO of La Martina, Mr. Lando Simonetti, owner of La Martina said: “We strongly believe that the Middle East is one of most promising markets today, and UAE has all the credentials to sustain retail development. It is therefore strategic for global brands to make inroads into this market even in times of financial crises. We plan to go ahead with our growth plans by partnering with Al Khayyat Investments to expand into other parts of the region.”In spite of the fact a recession economic setting, will of La Martina polos and accessories has experienced expansion, above satisfactory growth numbers mostly in the double-digit digits in the most part of the noteworthy ¸markets planet-wide.  inevitably La Martina has continues to to strengthen their worldwide retail market tactically in the middle of the world economic crisis.The new boutique in the Dubai Mall is one of the ultimate good-selling La Martina boutique in the globe so far.  The store is 400 sq m and is put into existence in the style of the Argentinians, which La Martina labels as "La Casona" or Home calls.  The raison d'etre is for the shop to have the air of the residence of a rich polo celebrity.  The boutique outlet on that ground possesses a small amount of Arabesque style in combination in together its old-fashioned Argentine-style.La Martina has boutiques within Argentina, in addition in Greece, Spain and France.  These outlets are most often in the highestgreatest|richest] high prestige locales which includes Puerto Banús, Spain or Puerto Banús, Spain.  This is appropriate with the image of La Martina as a wealthy clothing trademark with a niche of equestrian new people and experts.The Dubai boutique shop features the most fresh items from La Martina in the outlet.  The most selling clothing at la martina are not amazingly the La Martina Polo Shirts for which La Martina has come as renowned.  Today, the most part of people excluding expert polo athletes have an interest in La Martina clothing, irregardless to the fact that in the past times the brand was almost only targetting professional  polo athletes seeking for deluxe clothing and leather goods as part of their athletics and way of life.  The most part of deluxe trademarks have had their birth in a niche niche only to become more mainstream in the end.In the beginning of 2010, La Martina additionally announced, in addition to their Dubai store, that they would be be attending the Dubai International Horse Fair (DIHF), which takes place at the Dubai International Convention and Exhibition Centre starting at 18th of March 2010, ending at 20th of March 2010.


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Cindy Rodriguez is a well-respected writer for La Martina

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